INSIGHTS

INSIGHTS

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Insights

Thoughts, news, and perspectives from the cutting edge of digital design and development.

digital marketing

5 essential lessons for avoiding catastrophic social media gaffes

We all love reading about social media gaffes and blunders, but the last thing you want is your brand to be involved in one. Here...

design

Need a new website? 5 reasons why you should steer clear of templates

The fantastic thing about the digital age is that any business, no matter what its size or revenue, can establish an online presence for barely...

design

Understanding the differences between B2B and B2C web design

Unfortunately, you can’t just design your new website based on your own likes and preferences, or based on something you’ve spotted elsewhere. You always need...

digital marketing

How to keep your brand’s social media account safe from fraudsters

A new study has revealed a startling statistic – that a huge 19% of social media accounts linked with the top ten brands across a...

digital marketing

A beginner’s guide to online cross-promotion– how to get started and how to choose the perfect partner

Digital marketing is all about growing your audience. This is primary goal for many brands, to expand their reach and tap into new, potentially lucrative...

digital marketing

10 stats to help you design a user-focused website

The key to successful web design is meeting user expectations. The aesthetic appeal of your website is important, but money spent on a talented web...

digital marketing

Want to make your online marketing more shareable? It’s all about video

For many digital marketers and brands, ‘going viral’ is the pinnacle of online marketing success. Having your marketing content shared between friends and sending it...

digital marketing

The 5 essentials mobile users want from your website

Mobile-friendly websites are absolutely essential these days, with 80% of web users accessing the internet via a smartphone. There are few different ways to make...

digital marketing

Are you wasting money on ineffective digital marketing ads?

New research has found that only 9% of digital adverts are viewed for more than a second, while much of brand’s hard work on digital...

design

10 places to find creative inspiration for your new website

For some people, designing a website that is functional and useable is the easy bit. Injecting it with style, personality, cutting-edge aesthetics and a look...

branding

Creative business of the year 2016

The team at Ambos are delighted to announce that we have won the much coveted award for the best digital or creative business in Liverpool...

digital marketing

Reach and engagement in social media marketing…they’re very different things

Social media and digital marketing professionals can get a little obsessed with figures. It’s very easy to fall into the trap of mistaking follower numbers...

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