INSIGHTS

INSIGHTS

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Thoughts, news, and perspectives from the cutting edge of digital design and development.

digital marketing

How to stop wasting time on useless digital marketing tactics in 2017

As a digital marketer, your time is precious. However, it’s easy to lose valuable minutes and hours to unproductive tasks, some of which you do...

digital marketing

How will virtual reality affect digital marketing in 2017?

To some, virtual reality may seem like a fad, or perhaps a technology limited to the gaming world only. However, some analysts are predicting that...

design

Tiny online marketing budget? Four key areas for SMEs to focus on

A new survey by Search Engine Journal has found that 71% of marketers are planning to increase their digital marketing spend in 2017. However, this...

digital marketing

Considering a chatbot next year? Here’s how to get started

In 2016, we all become hooked on personal virtual assistants. These handy applications on our smartphones and tablets store our shopping lists, search the web...

digital marketing

6 digital marketing tips for targeting local customers

When planning out digital marketing campaigns for 2017 and beyond, it’s only natural that you’ll think big. Your team or your agency will aim to...

digital marketing

Study finds that social media marketing has ‘significant, positive’ effect on consumer spending

New research published in the U.S. has found that brand-generated social media content can have a significant effect on consumer spending, particularly when combined with...

digital marketing

Five of the best online marketing tips to get the most from the Christmas season

If you have anything to do with retail, you’ll be busy making preparations for the Christmas season – the biggest shopping time of the year....

digital marketing

10 creative ideas for freshening up your social media marketing

When you’re using a social media account to promote a business, it’s easy for the content you post to become a bit stale and repetitive....

design

Five essential tips to help you create a better mobile website

If you’re only just now considering creating a mobile-friendly version of your website, you’re quite late to the party but it’s better late than never....

digital marketing

Is your brand keeping up with the rapid pace of digital marketing transformation?

 New research has suggested that many of the UK’s marketing professionals are suffering from tech-induced anxiety as they struggle to keep up with the lightning-fast...

digital marketing

The bare essentials – 4 tips for stripping back and streamlining web design

You may start your web design journey with a very clear-cut concept in mind, but it’s very easy for extra elements, boxes, colours, images and...

digital marketing

9 time-saving tips to manage social media marketing – without it taking over your whole day

Digital marketers often argue about the value of social media marketing, whether it offers enough return on investment to be worth the time it is...

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