INSIGHTS

INSIGHTS

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Insights

Thoughts, news, and perspectives from the cutting edge of digital design and development.

security

10 ways you can make your website more secure

Website security isn’t something that most of us think about until the worst happens – a hacker steals your data or shuts down the site....

design

7 tips for smoother website navigation – and more traffic!

Improving website navigation not only leads to users spending more time on your site and perhaps even making a purchase, but it can also boost...

digital marketing

Do you know the three Cs of social media marketing?

To master social media marketing for your brand, you need time, enthusiasm and a great strategy behind your efforts. You also need to keep in...

website top tips

Why you should consult your employees when designing a new website

When designing a new website, you’ll be consulting marketing, design and development professionals. You’ll be seeking advice on everything from web design trends to conversion...

digital marketing

Digital marketing trendwatch – the 2017 developments you need to keep an eye on

In the world of digital marketing, it’s crucial for brands to keep a very close eye on the latest trends. Businesses must adapt not only...

digital marketing

6 ways to connect your online and offline marketing

Your brand may run marketing campaigns on a range of platforms, all to expand its reach – but are they connected? A cohesive strategy for...

digital marketing

Run out of creativity? Here’s how to put the spark back into your social media campaigns

If you regularly run social media marketing campaigns for your brand, it’s only natural to run out of steam once in a while. There’s only...

digital marketing

Is your brand overdoing it with social media marketing?

It’s very easy to get carried away with social media marketing. There is so much noise online, so it’s tempting to shout louder and more...

design

Gorgeous new website but no conversions? Here’s what could be going wrong

You’ve given your tired, outdated website a shiny new look, bringing in a crack team of designers to breathe new life into your online presence....

digital marketing

Are your digital marketing campaigns diverse enough?

In something as time-intensive as digital marketing, it’s very easy to become stuck in your ways. With live campaigns requiring your urgent attention at nearly...

digital marketing

Trend alert: Out-of-home digital marketing and it’s many amazing possibilities

Digital marketing is not just restricted to your computer screens. You’ll also find many examples of it around city centres, bus stops, billboards, train stations...

design

Website CTAs – Eight tips to create strong, compelling messages

In every part of digital marketing and web design, the call to action is king. This is what turns a vaguely interested visitor into a...

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