INSIGHTS

INSIGHTS

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Insights

Thoughts, news, and perspectives from the cutting edge of digital design and development.

digital marketing

Is Snapchat just a fad, or the next big thing in digital marketing?

Unless you happen to work for a digital marketing agency, you may be under the impression that apps like Snapchat are only for personal use...

design

6 testing tips for effective web design

You can spend days, weeks or even months tweaking every part of your web design to perfection, but all this time is wasted if it...

digital marketing

What’s holding your digital marketing campaigns back?

Brands are investing more and more in digital marketing campaigns, in an effort to keep up with their competitors and tap into a potentially lucrative...

design

Web design mistakes that could affect your SEO

Designing a new website isn’t always as simple as creating an aesthetically appealing look – there are a lot of other factors to consider. As...

design

Is your company website all style and no substance?

Visual appeal is crucial in web design, but it is possible to lose yourself in the look of a business website and forget about other...

digital marketing

Why you should get on-board with influencer marketing

Over the last couple of years, influencer marketing has become one of the biggest digital marketing trends. A massive 75% of marketers are using it,...

digital marketing

7 tips for making better use of Google Analytics

Analysis is everything in social media and digital marketing, and it can also tell you if your website is working properly. However, it’s not necessarily...

digital marketing

5 traits every good social media marketer must have

In an effort to keep up with their competitors and the fast-paced world of digital marketing, so many brands are rushing social media and getting...

digital strategy

5 essential tips for setting e-commerce up on your website

5 essential tips for setting e-commerce up on your website Nearly all websites in the commercial and retail sector have an e-commerce element. It makes...

digital marketing

Social media marketing etiquette – do you know the rules?

Social media marketing etiquette – do you know the rules? Virtually all brands are making use of social media these days to reach out to...

design

How to brief your web designer

How to brief your web designer It’s a brand new year, the perfect time to launch new projects and set ideas into motion. If 2016...

digital marketing

How will proposed supertweets affect digital marketing campaigns?

How will proposed ‘supertweets’ affect digital marketing campaigns? According to numerous reports, including this BBC Newsbeat article, Twitter is currently exploring ways to incorporate longer...

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